About Us
Hi, I'm Noah, founder of Etho Blend.
This story is personal to me and my siblings, and it's the reason this brand exists.
Thank you for taking the time to be here.
For us, coffee was never just coffee.
It was the thread that held people together.
In Ethiopia, where we're from, coffee isn't something you rush through. It's ceremony. It's conversation. It's the reason you sit down and stay awhile.
We lost our mother young. My siblings and I were placed in an orphanage, where we waited years to be adopted. When it finally happened, it didn't last. Life kept shifting under our feet.
What stayed with us wasn't stability. It was the memory of the people who chose to stay. Who showed up, even when it got hard.
That's the feeling we carried forward.
Years later, we came back to coffee, but this time with intention.
We wanted to build something that honored where we came from. Something rooted in connection, not just commerce. Something that actually gave back.
That's why we started Etho Blend.
We built on that foundation and added another layer to it.
Great coffee, yes, but also a commitment. $2 from every bag goes to Compassion International's Unsponsored Children's Fund, supporting kids who are still waiting. Waiting for a meal. Waiting for care. Waiting for someone to choose them.
We remember what that waiting feels like.
We're still building. Still early. But the vision is clear:
Create something that lasts.
Tell stories that matter.
Make a real difference, one cup at a time.
Coffee brings people together. It should also move the needle.
If you're here, you're already part of that.